Biggest companies trending in cruise in Q2 2021
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Biggest companies trending in cruise in Q2 2021

16 Aug 2021 (Last Updated August 16th, 2021 10:44)

GlobalData research has found the top companies trending in cruise based on their performance and engagement online.

Biggest companies trending in cruise in Q2 2021
Credit: NAPA/Shutterstock.com.

Using research from GlobalData’s Influencer platform, Ship Technology has named five of the top companies trending in cruise in Q2 2021.

Biggest companies trending in cruise: The top five

1. Royal Caribbean Cruises – 863 mentions

Headquartered in Miami, Florida, US, Royal Caribbean Cruises (RCC) is a cruise company operating under the business name Royal Caribbean Group. It owns and operates three cruise brands including Royal Caribbean International, Celebrity Cruises, and Silversea apart from being part of a 50% joint venture that operates TUI Cruises and Hapag-Lloyd Cruises. The company operates a total of 60 ships under the brands.

RCC resuming services in the US, a new ship being added to the company’s fleet, and unvaccinated passengers on the company’s cruises required to purchase insurance were some of the significant discussions that took place on Twitter around the company in Q2 2021.

Doug Parker, host of the Cruise Radio podcast, shared an article on RCC’s mandate for unvaccinated passengers aged 12 years and above travelling from Florida to purchase travel insurance through the company’s Royal Caribbean Travel Protection Programme or any other travel insurer. The travel insurance is expected to increase the cost of the cruise by $178 per person. Further, unvaccinated passengers will not have access to the same services as vaccinated passengers on the cruise and will be required to wear masks and barred from certain venues and restaurants.

2. Carnival Corporation – 718 mentions

Carnival Corporation is a British-American cruise company operating a number of cruise brands including Carnival Cruise Line (CCL), Princess Cruises, Holland America Line, Seabourn, P&O Cruises (Australia), Costa Cruises, AIDA Cruises, P&O Cruises (UK), Cunard, and Holland America Princess Alaska Tours. Headquartered in Doral, Florida, US, the company currently has a fleet of 87 ships.

CCL’s plans to shift operations from the US ports in order to resume services, cancellation of the company’s cruise services in June, and CDC’s approval to restart the company’s cruise activities were some of the major discussions that took place on Twitter around the company during the quarter.

Cruise Fever, a website providing tips, advice and news related to the cruise industry, shared an article about CCL’s plans to shift its cruise operations away from the US ports to resume cruise services. Christine Duffy, president of CCL, stated that the company is considering the shift due to the CDC’s failure in allowing the cruise industry to resume, while other travel and tourism sectors have resumed services.

3. MSC Cruises – 537 mentions

MSC Cruises is a cruise company, which is part of Mediterranean Shipping Company (MSC), a shipping and logistics company. Headquartered in Geneva, Switzerland, MSC Cruises has a fleet of 18 ships and operates across Europe, South America, the Persian Gulf region, and South Africa.

MSC Cruises’ plan to restart services with more than half of its fleet, a passenger’s review of the company’ first UK cruise after services were restarted, and the company’s seven-night cruise itinerary from Jeddah were some of the most popular discussions that took place on Twitter around MSC Cruises in Q2.

Ken Muskat, EVP and CEO of MSC Cruises USA, shared an article on the company’s plans to restart operations with more than half of its fleet. MSC already restarted its services with the MSC Grandiosa, which sails from Italy, and now plans to resume services with at least ten more cruise ships by August.

4. Norwegian Cruise Line Holdings – 384 mentions

Norwegian Cruise Line Holdings (NCLH) is a cruise company operating three brands, namely Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises with a total of 28 cruise ships. NCLH is headquartered in Miami, Florida, US.

NCLH’s plans to commence summer cruises from different ports, its plans to restart operations with three ships, and a $10m donation it made to Alaskan communities were some of the major discussions on Twitter around the company in Q2 2021.

Seatrade Cruise News, a web portal providing daily news about the cruise industry, shared an article on NCLH’s special summer retreats sailings from the ports of New York, Los Angeles, Port Canaveral, and Miami. The company will operate the cruises with fully-vaccinated crew and passengers after receiving a conditional sailing certificate from the CDC.

5. Disney Cruise Line – 172 mentions

Disney Cruise Line (DCL) is a cruise company that operates as a subsidiary of The Walt Disney Company. DCL operates four ships including Disney Fantasy, Disney Magic, Disney Dream, and Disney Wonder. It also owns a private island in the Bahamas known as Castaway Cay. DCL is headquartered in Celebration, Florida, US.

A two-storey suite in DCL’s new ship, the company’s announcement of Disney Magic Staycation, and vaccination being required for all passengers sailing on Disney cruises were some of the major discussions that took place on Twitter around the company during the quarter.

Gene Sloan, principal writer at The Points Guy, a travel blog, shared an article about a two-storey suite called the Wish Tower Suite on DCL’s newest ship Disney Wish. The suite will provide a remarkable and unmatchable view of the sea from the ship. It will be spread over an area of 1,966ft2 featuring two bedrooms, a children’s bedroom and a library that can be converted into a fourth bedroom.

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