The Port of Dover, Europe’s busiest ferry port, has installed a new technology developed by Denmark-based BLIP Systems to predict potential traffic congestion and ease vehicle movement on Dover’s coast bound A20.
Called BlipTrack, the new equipment has been installed at key locations within the port to provide live data throughout the boarding process.
The new system can detect anonymous signals from Wi-Fi or Bluetooth devices on discoverable mode, providing traffic controllers with a picture of how the vehicles carrying the devices are moving through the port.
Port of Dover general manager of strategy and risk management Tim Godden said: “BlipTrack has been an extremely useful tool in the months since its implementation. It has helped us get a better understanding of the dynamic traffic system and provides quantifiable data to support the improvement measures we’re making to traffic flows.
“This will allow us to continue to provide a world-class service to our customers and community by efficiently managing traffic flows in and out of the port, and reduce traffic congestion around the town.”
The new solution is being used alongwith the Dover Traffic Assessment Project (TAP), which is a freight management measure that helps prevent queuing in central Dover by holding port-bound lorries outside the town.
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The Port of Dover handles 13 million passengers, 2.5 million freight vehicles and £100bn of UK and European trade.
In the last two decades, traffic has reportedly doubled at the port, which has necessitated the need for an improved traffic management system.
Port of Dover chief executive Tim Waggott said: “In the past two years alone, these volumes have increased by 20%, with 2014 seeing the highest ever number of freight vehicles coming through the ports.”
BlipTrack solution is also deployed in road traffic in the US, Canada, Australia, New Zealand, Denmark, the UK and Switzerland, at railway stations in the Netherlands, and in more than 23 international airports.
Image: An overview of the Port of Dover. Photo: courtesy of BLIP Systems.