Rolls-Royce has opened the first of a series of ship intelligence experience spaces known as Intelligent Asset Management (IAM) in Ålesund, Norway.

IAM has been designed to demonstrate to Rolls-Royce customers, suppliers and partners how ship intelligence systems can be used to exploit the ‘power of data’ in order to optimise fleet operations, reduce operating costs and improve the efficiency of maintenance procedures.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The facility will allow Rolls-Royce customers to validate the use of IAM systems such as the Rolls-Royce Energy Management (EM) and Equipment Health Management (EHM) portals in real-time, operational environments.

"IAM has been designed to demonstrate to Rolls-Royce customers, suppliers and partners how ship intelligence systems can be used to exploit the ‘power of data’."

In addition, IAM is expected to showcase a range of digital products that have been designed by Rolls-Royce to support its customers in the management of their vessels and fleets.

Rolls-Royce Marine president Mikael Makinen said: “It is often difficult to convey the many commercial and operational benefits of new cloud-based digital technologies.

“But now, with the opening of this, the first in a number of planned Ship Intelligence Experience Spaces around the world, we can fully demonstrate for our customers the very tangible benefits of what is often considered an intangible technology.”

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

IAM is divided into two areas, an ‘Intelligent Analytics Centre Collaborative Canvas area’ and a ‘Fleet Management Command Centre’.

The Intelligent Analytics Centre Collaborative Canvas area is intended to allow the transformation of data into insights to facilitate and encourage more informed decision-making.

The Fleet Management Command Centre area, meanwhile, is a proof-of-concept for a future product that integrates all the information required by a fleet manager.

IAM’s command centre is equipped with an intuitive touch interface and a floor-to-ceiling, 6m-wide curved screen that displays collected ship data via the Rolls-Royce EM and EHM portals, in addition to other systems.

Ship Technology Excellence Awards - Nominations Closed

Nominations are now closed for the Ship Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Recognised with Innovation and Product Launches awards in the 2025 Ship Technology Excellence Awards, BASSnet Neo is BASS Software’s future-ready maritime ERP. See how its cloud architecture, AI automation and integrated BI dashboards are transforming operational control for ship owners and managers.

Discover the Impact